Odwalla introduces new brand-wide identity with more shopper-friendly features
January 18, 2013
For the first time in 6 years, Odwalla is introducing a refreshed visual identity. The new creative will be seen brand-wide, across all product offerings, and will include everything from the website to product labels to delivery trucks.
Single-serving packages heat up the freezer aisle.by: Elisabeth Cuneo, Associate Editor To see a PDF of this article as it appears in print, Click Here Packaging for one is sprouting