Plastics, paper and other packaging materials bring many benefits to the food supply chain, including sterility and prolonged shelf life. However, there is the potential for transfer of chemicals from the packaging to the food, which is why FDA regulations surrounding food contact materials exist. Understanding this legislation is key to creating effective, safe and legally compliant packaging.
After 35 years, Diet Coke is relaunching in North America with a full brand restage, including a sleek new look, modern design, new campaign and the addition of four bold, new flavors to the Diet Coke family.
Angola has launched its first 100% Angolan beer, with a comprehensive brand identity and design. Strategic brand design consultancy Webb deVlam was came up with the brand identity and design for the premium beer that embodies the passion, spirit and optimism of the emerging Southern African nation.
New innovations in reusable transport packaging such as pallets, bins, containers and totes will be on display in the Reusable Packaging Pavilion at PACK EXPO East (April 16-18; Pennsylvania Convention Center, Philadelphia). The pavilion is a result of the partnership between the Reusable Packaging Association (RPA) and PMMI, The Association for Packaging and Processing Technologies.
The recent staging of swop 2017 (Shanghai World of Packaging) attracted 600 international and domestic exhibitors and 20,053 visitors. The visitors traveled from nearly 80 countries and regions including China, India, Japan, Malaysia, Russia, South Korea, the U.S. and Vietnam to the SNIEC fairgrounds to see latest innovations for this sector. The four-day exhibition was jointly organized by Messe Düsseldorf (Shanghai) Co., Ltd (MDS) and Adsale Exhibition Services Ltd.
WaveGrip has launched another multi-packing innovation that provides enhanced hygiene protection for cans throughout the entire supply chain. WaveSafe is the world’s first covered flexible multi-pack carrier for cans. In addition to the advanced WaveGrip carrier it features an additional layer of recyclable and photodegradable PE material, which covers the top of the cans.
Hopes & Dreams, which satirizes stereotypical handcrafted whiskey marketing in its promotion, adds texture and sophistication with a hot stamping foil from brand enhancement specialist API. The bourbon publicizes itself with such underwhelming pull-quotes as ‘Meh’ and ‘It’s good… enough,’ and is aimed at millennials and any whiskey drinkers who don’t take themselves too seriously.
Linx Printing Technologies introduces a new formula that meets the challenges of coding onto oily surfaces. Linx Black oil-penetrating ink 1062 is able to print effectively through light layers of oil onto a wide range of materials, including plastics, metal, glass and waxy surfaces.
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