The universal language of marketing is continuously evolving. From field selling to market planning, today we see the dominance of the consumer creating meaningful content and experience for them.
Berry Global Group Inc. has completed its acquisition of RPC Group Plc. The combination of Berry and RPC creates a leading global supplier of valued-added protective solutions and one of the world’s largest plastic packaging companies.
Best known for Twang citrus-flavored beer salts,Twangerz Flavored Salts has refreshed packaging featuring a more animated design for each flavor of Twangerz as a fun way to pair consumers’ personalities with five of the Twangerz flavors.
The company's LIFEWTR will be packaged in 100% rPET, and bubly will no longer be packaged in plastic. AQUAFINA water brand will also offer aluminum can packaging in U.S. food service outlets, while the brand tests the move in retail.
Over half of respondents to a survey in the U.S., China, Germany and Finland say they'd pay more for renewable food packaging, Kemira finds, and most hope to reduce their use of plastic.
Clariant announced a new flat-profile molecular-sieve desiccant, ADP Plate, along with an expanded line of Dri-Card laminated-film desiccant cards. Both products are FDA compliant.
Once Again Nut Butter, an organic and gluten-free peanut butter and natural nut butter brand, set out to further highlight its eco-friendly mission with a complete redesign centered on brand storytelling and the products’ natural ingredients.