Track & Trace/Serialization

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Reelables’ Anywhere smart labels provide continuous visibility into cargo movements, capturing facility arrivals and departures, verifying truck-level contents, and detecting when individual items within a shipment diverge.

In this interview, Ashley Burkle of Identiv explains how technologies such as ultra-thin NFC inlays are enabling a new balance between form and function. Integrated discreetly within materials, these technologies preserve the visual brand goals of packaging while adding subtle intelligence and interactivity.

In this article, Luciano Marchesini of Nimax discusses various options for achieving pharmaceutical serialization compliance for both primary and secondary packaging.

Reelables grew more than 200 percent this year and plans to scale production to 100 million labels per year with this funding.

We present some of the most intriguing stories that surfaced in 2025. From pharmaceutical packaging to foodservice packaging to the shipment of perishable goods, track-and-trace technology plays a critical role, as the following stories illustrate.

An aid in compliance with 21 CFR 111 and 21 CFR 117, which comprises the Food Traceability Rule, the BCV1 Bottomless Conveyor automatically captures plastic, glass, and metal bottles from a conveyor, suspends them between dual hugger belts, and moves them above a printer.

Incorporating HP’s technology enables JPatton to meet the growing demand for authentication tools across regulated markets such as pharmaceuticals, nutraceuticals, alcohol, and tobacco.

The new Linx Black Ultra Strong Plastic-Adherent Ink 1061 provides consistent adhesion, particularly on PET and low surface energy substrates, including OPP, BOPP, HDPE, and LDPE.

At World Congress 2025, Identiv will host an interactive “Build Your Own DPP” demonstration at its booth with DPP SaaS company Narravero.

The eWave and Carrier eWave UHF RFID tag allows greater versatility and sustainability in the food and beverage sector while optimizing asset management and streamlining supply chains.