For its new lip oil launch, Clarins entrusted Arcade Beauty with the development of its sample, replicating the exact experience of the retail product.
Woosh beauty brand had the chance to leap into ULTA Beauty stores. In order to successfully compete with established beauty brands in the retail space, the founders knew they needed to stand out on shelf while staying true to their brand and target audiences.
The market is projected to grow at CAGR of 5.2% during forecast period 2016-2020, driven by a rise in demand for waterproof eye makeup products, according to latest report.
