For the first time, Kellogg is using post-consumer resin in a retail pouch; Kellogg is implementing a reusable pouch for its Kashi cereal from Envision Plastics.
When Minnesota-based MOM Brands decided to capitalize on the popularity of their Mini-Spooners SKU with grocery shoppers, the breakfast cereal maker tapped Minneapolis design consultancy Ideas that Kick for branding and packaging concepts.
According to the report Global Food: Waste Not, Want Not, published by the Institution of Mechanical Engineers, between 30% and 50% of the four billion metric tons of food produced around the world each year goes to waste.
Brand Bakes communicates baked benefits with new package
February 25, 2013
Kettle Brands potato chips has collaborated with Anthem Worldwide to redesign the packaging of Kettle Brands Bakes. Kettle’s baked potato chip was in need of a packaging redesign to visually communicate that Bakes deliver the same great taste, texture, and satisfaction that original Kettle chips are known for.
