For its new Popsicle Fruit Pops, Unilever partnered with Smith Design, who created a label that emphasizes “made with real” to connect with consumers wanting simple ingredients.
Batch Organics has been brought to life through a new name, logo, color palette, brand typography, visual identity and tone of voice. Ragged Edge has ensured it stands out in a noisy category with the no nonsense brand proposition ‘Straight Up’.
Birds Eye is disrupting the frozen fish sector with a new identity and packaging for its premium Inspirations range created by Brandon. The new design uses mouth-watering images of food on front of pack.
B&G Foods, Inc. announces the latest innovation in the growing line of Green Giant® frozen veggie swap-ins – Green Giant Veggie Spirals™, a great alternative to pasta.
The peelable IML spoon-in-lid was produced by plastic packaging producer Plasticos Regina, ice cream producer Froneri and IML label producer Verstraete IML.
Ciao Bella, maker of premium gelato and sorbetto, announced a packaging overhaul aiming to evolve the brand to be more on trend, competitive and "approachable."
Technavio’s latest packaging industry report covers the present scenario and growth prospects for the global frozen food packaging market during the period 2016-2020.
In May 2014, the American Frozen Food Institute (AFFI), McLean, Va., launched a national effort to encourage consumers to take a fresh look at frozen foods.
