Personal Care Packaging

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Product packaging is important. You've heard this before, and it's still true. If your product packaging isn't the best it can be, it's probably costing you more money than it could be. To help your brand shine on and off the shelf, here are 6 packaging mistakes that are costing you money and how to remedy them.

Package both loose-fill product and pouches into a single carton with the dual-infeed vertical cartoner from PMI Cartoning. The system is equipped with dual intelliFEED systems to handle packaged sauces, seasonings and stir-in ingredients.

A new study conducted by Pregis and the University of Wisconsin (UW) in Madison shows that the value perception of e-commerce shipments is significantly impacted by the materials chosen to protect them. Even a small increase in packaging material expenditures—as little as 19 cents—can make a dramatic impact (as much as 45 percent) on the perceived value.

Lindal Group has opened a new, state-of-the-art,100,000-square foot Columbus facility with manufacturing, R&D, offices and warehousing of innovative aerosol packaging solutions.

Folding boxboard (FBB) innovation is changing the global standard. As this on-the-rise packaging technology continues to become more prevalent globally and in the North American market, printers must be aware of both why the market is on the up and up, and how they can best adapt to this technology to give their package printing customers the end-results they desire.

Unilever brand Rexona got a sporty new look that taps into the passion that the brand’s core consumers all over the world have for soccer. Global strategic partner, PB Creative, developed a fresh brand identity for Rexona (Sure brand in the U.K. and Ireland) that would connect with fans through a universal shared passion and celebrate their love of the beautiful game.

Viktor & Rolf’s Bonbon and Flowerbomb fragrances new spring-themed boxes were created by Cosfibel, which put its expertise into the meticulous silver hot-stamped internal décor.