Our daily lives have been upended since this pandemic hit. Many people across diverse industries were furloughed or lost their jobs entirely. The global economy was hit and we feel it in the United States. In fact, the Business Insider reports that the U.S. economy may slump 30% in this second quarter.
Social engagement with alcohol brands has risen far more than other sectors during the coronavirus pandemic — an astounding 326.51% year over year. And consumers are interested in engaging with brands that are donating money or resources to coronavirus relief efforts.
Americans are drinking their way through the novel coronavirus (COVID-19). Many are holding Zoom video “happy hours” with friends and colleagues, while others are content to imbibe by themselves or with a significant other with no social media necessary.
Last year many companies collaborated on new materials, machinery compatibility and corporate initiatives, and joined recycling groups. It’s time to look forward, get inspired and realize that sometimes it is better to work with a partner or two.
Located in Metro Detroit, Ultimation Industries LLC, a conveyor technology and automation company, has been in business for 30 years. Owner and CEO Jackie Canny was a finalist for Amazon's Woman-Owned Small Business of the Year Award in 2019. The company was also named one of "Metro Detroit&'s Best and Brightest Companies to Work For" in 2019.
In January, U.S. plastic bag manufacturers and recyclers signed a sustainability commitment for the industry and renamed its coalition the American Recyclable Plastic Bag Alliance (ARPBA). The agreement by ARPBA members includes a target that 95% of plastic retail bags be reused or recycled by 2025.
Paper Converting Machine Company is offering a tour of its facility during Converters Expo in Green Bay, Wisconsin. Registered attendees attend free, with travel to and from the facility and Lambeau Field, just prior the Welcome Reception at the Green Bay Hall of Fame.
I don’t know about you, but with a big family and friends gathering over the holidays, the question “What do you do, again?” comes up. I answer, and the inquiry ends, as people don’t quite understand the role of packaging.
Short’s Brewery in Northern Michigan was established in 2002 by Joe Short. Short had gained significant brewing experience at other Michigan breweries and realized that his style of brewing was best suited to his own business model.
2019 seemed to be the year of refining. Be it ecommerce campaigns, seasonal packaging or moving into a new sector, consumer packaged goods companies, manufacturers and designers worked with what they had and made it better.
This issue of Packaging Strategies highlights alcohol consumption trends during coronavirus including social media engagement; how to get the best pricing for your business and your customers; when and how to automate your packaging line; a jerky snack brand redesign; the importance of flexible packaging; and the tipping point in eCommerce.