We look at the total package, including the label, to identify problems with consumer engagement. Recyclability and sustainability paired with a nice design at low cost are just a few benefits brands and converters look for. Below, we find a few recent label offerings that just might fit the bill for the future of labels.
Recently, numerous major brands and CPGs decided to take their convictions to social media … by boycotting. Coca-Cola, Levis, Unilever, Pepsi, Best Buy, Hershey, Diageo, Verizon and many others have halted advertising on Facebook — with some going even further by nixing ads on Instagram and Twitter as well.
Getting products into big box and club retailers is competitive. Along with strict product quality standards, timely completion of orders and quick shipping turnarounds must be met to stay on retail club shelves.
The novel coronavirus pandemic has seen various food and beverage trends change drastically from pre-COVID. Consumers didn’t take to it well in March, but mid-summer they have seemed to settle into the “next normal.” Here are some of the most notable trends from this year, along with the Top 100 List on the following pages.
In May 2019, the Council of the European Union adopted the Single-Use Plastics (SUP) directive proposed by the Juncker Commission as an essential element of its Circular Economy Action Plan to reduce marine plastic litter.
Active, smart and intelligent packaging solutions are used with food, pharmaceuticals and several other types of products to help extend shelf life, monitor freshness with temperature control, display information on quality, improve safety and improve user convenience.
In order to keep lost sales at a minimum, meat and poultry processors recently have turned to online sales as well as selling directly to consumers. Will this work for the long haul, depending on how long the supply chain will be chinked?
In this issue of Packaging Strategies, we share an article about a popular men’s wellness brand, finding an ecommerce partner for growth and control of your products, PACK EXPO Show coverage, a chocolate factory that found the right system for its bars, a Q&A with two companies on sanitary equipment and making the switch to aluminum.