Google: ''Retailers must improve in-store mobile experience to stay viable'

5 LOL Valentine-Themed Gifts with Great Packaging

February 9, 2021

Perfect gifts for those who despise commercial holidays, refuse to be pressured to find the perfect gift, or have a sense of humor.

Printing: Inks

How to Use Less Ink When Printing

Minimizing ink usage doesn’t have to mean minimizing quality.

Kristin Joker

November 6, 2020

In commercial printing, ink is one of the main consumables that can be managed to potentially reduce costs. All commercial printing managers are looking for ways to control this cost.

Brand Packaging: Pharmaceutical

Men’s Wellness Brand Offers Dose of Humor

A disrupter brand is using packaging and humor to elevate the men’s wellness market.

Kristin Joker

November 1, 2020

For decades, the wellness industry has catered primarily to women. However, the new generation of companies are catering to male wellness demands.

Brand Packaging: Marketing

Make Your Product Packaging Your Best Marketing Tool

It’s more than just protecting the product inside.

Kristin Joker

September 30, 2020

Product packaging’s sole purpose originally was to protect the product inside. Over the years, packaging has also doubled as a marketing tool — packaging design now plays a vital role in consumers buying decisions.

Spotlight Feature: Pouches

T.H.E.M. Flexible Packaging helps Brooklyn Jam Company ‘Bear Fruit’

Kristin Joker

September 21, 2020

Some of the most innovative and successful small-batch purveyors in the gourmet food industry have soared in popularity by following this winning formula: Great product in the right packaging.

Spotlight Feature: Pouches

SKIPPY Squeezable Means Less Mess

Portability and convenience are also added.

Kristin Joker

September 17, 2020

A new 6-oz squeezable pouch offers consumers portability and convenience.

Editor’s Forum

Don’t Miss Global Pouch Forum

Kristin Joker

September 17, 2020

Global Pouch Forum, the longest-running flexible packaging conference, has the reputation of being the best event for flexible packaging, the fastest-growing packaging segment.

Snack Packaging: Bag/Pouch Making

4 Key Factors for Successful Snack Food Packaging

Format, changeover, speed and service should be the main consideration when purchasing a vertical form-fill-seal machine.

Kristin Joker

August 10, 2020

A lot of people seem to chase speed in their vertical form-fill-seal machine, and that’s fine. The cycle speed is an important feature to evaluate. But speed is just one factor in determining a machine’s overall effectiveness in snack food packaging applications.

Editor’s Forum

2020: The Year Events Went Virtual

Kristin Joker

August 10, 2020

I’m sure you’ve heard but in case you missed it: Due to the ongoing COVID-19 pandemic, we have made the necessary decision to make Converters Expo and Global Pouch Forum 100% virtual.

Flexible By Design: Rebranding

Back-to-Basics Packaging Amid New California Regulations

Kristin Joker

August 10, 2020

With shops around the world wondering how to serve customers during the COVID-19 crisis, Breadblok, an organic bakery in Santa Monica, California, has worked with London design studio Charlie Smith Design to rapidly launch a new website following a revamped visual identity and packaging design.