Survey found that 82% of respondents would be willing to pay more for sustainable packaging, up four points from 2022.

More and more consumers are concerned about the environmental impact of the packages they use, and restaurant and take-out supplies are no exception.

Headlines from the past year or so reveal two distinct trends when it comes to packaging for candy and confectionery products.

Consumer purchase criteria and expectations for quality shift depending on the food or beverage category. In addition to the organic label itself, consumers look to farm-level and processing cues to augment and occasionally stand in for the specific values they associate with organic.

Google data shows a 500% increase in searches for "sheet pan dinners" since 2016 as consumers seek healthy, convenient meals at home.

Functionality, sustainability and shelf appeal will continue to be key factors in the choice of packaging in this market, with formats made from plastic continuing to edge out other materials in most cases.

More than half of the consumers worldwide take sustainable packaging into consideration before buying a product. 

E-commerce can’t simply replicate in-store packaging strategies; they need to be reviewed and examined.