The integrated solution from HERMA consisting of the labels for QR codes and a Print & Apply system.

Reckitt power brand Vanish is launching Vanish Multipower Tabs with packaging and branding designed specifically for online shoppers. 

KM Packaging supplied Earth & Wheat with the home-compostable bag.

AR, NFC, QR codes and image recognition, provide unique opportunity to engage consumers, tell a story, and create a better brand experience for customers. But once consumers’ attention is caught, then what? How can you utilize it? Here are six examples of successful connected packaging.

The company’s IMPRESSIONS technology is intended to help build better engagement with shoppers through customizable liners.

Debuts with first in series of invite-only roundtables, featuring renowned industry leaders

Compostable packaging also includes QR code.

Dove Kids Care packaging features positive affirmations and provides access to interactive body confidence resources by scanning a QR code on the back of each bottle.

DORI is a new interactive on-package QR code from Foster Farms allowing consumers to scan DORI for real-time access to coupons, recipes, a guide to poultry labeling terms, and more.