Dove Kids Care packaging features positive affirmations and provides access to interactive body confidence resources by scanning a QR code on the back of each bottle.

DORI is a new interactive on-package QR code from Foster Farms allowing consumers to scan DORI for real-time access to coupons, recipes, a guide to poultry labeling terms, and more.

Smart labels are now replacing the traditional silicon-based sensors, making the routine processes smarter and empowering the internet of things.

Smart packaging has come a long way – snack food bags can detect drunk drivers and beer bottles can play music – but more brands are investing in smart labels to connect brands and technology.

In addition to the health problems that tainted food can cause consumers, and the damage to the brands’ and retailers’ reputations, a food recall can cost a food company $10 million or more in direct costs, business interruption and lost sales.

This digital solution that will ensure total transparency of quality and food safety, as well as total control of the production process in the industry, and personalized digital marketing actions.

Major companies commit to using SmartLabel for wide range of products

According to the report Global Food: Waste Not, Want Not, published by the Institution of Mechanical Engineers, between 30% and 50% of the four billion metric tons of food produced around the world each year goes to waste.