The new campaign forms part of the wider #LEVELUPWITH7UP platform that has been rolled out across various regions worldwide – solidifying 7UP as a versatile plus-one to any gathering.
With social distancing in place this season, fans may be unable to go to their beloved stadium, so Pepsi is paving (literally) a new way for fans to keep this tradition alive and pre-game at home. The brand is bringing an at-home tailgating experience to 20 fans. At nearly $5,000 in value, this customized 16 sq. ft. tailgating box has everything needed for a Homegate experience.
After 35 years, Diet Coke is relaunching in North America with a full brand restage, including a sleek new look, modern design, new campaign and the addition of four bold, new flavors to the Diet Coke family.
