Poor packaging leads to lost sales and revenue. And, it’s no mystery why. As awesome as your product might be, it’s the packaging that does the selling. So, don’t let poor packaging undermine your sales.

Having partnered with specialty food brands for nearly two decades, I've learned more than a few things along the way. Specializing in only food CPG brands has allowed me to finely hone in on best practices that can transform packaging into a workhorse to sell itself, be it on the shelf or online.

MA2020 is now calling for entries in label design, structure and material design, product design and brand full case design. Entry submission ends January 17, 2020. Seize the last period to enter!

We share our Top 13 articles from 2019 that caught readers' attention — from the top beverage and food packaging companies of the year and the outlook for 2019 to some neat designs and trends. Enjoy the read!

A combination of award-winning crystal screen technology, and the latest innovation in digital flexo from Esko, has delivered superior print quality for Aldi’s latest festive shopping bag.

Shoppers will be looking to discover new seasonal citrus favorites for an extra boost of vitamin C this winter. Frieda’s will be offering new grab-n-go citrus pouches for two new items this year: mandarinquats and lemonade lemons.

While we wait for the FDA to compile and review the responses to its request for comments on Fixed Quantity Unit of Use Blisters Packaging, Docket No. FDA-2019-N-1845 in response to the SUPPORT Act of 2018, we want to take the safer packaging of opioids conversation a bit further.

How long has it been since you were on a road trip — a FUN road trip? Not for work or with the family but a solo adventure with no real timeline and no worries? It’s been a long time for me too.

Industry experts foresee continue growth in the flexible packaging industry, fueled by two developments: increasing consumer demands for convenient packages, and an industry push for sustainable, shelf-ready product designs, according to the Flexible Packaging Market Assessment produced by PMMI, The Association for Packaging and Processing Technologies.

From a branding perspective, especially brand naming, Cheerios is brilliant. It’s a suggestive name that gives you a hint of what you’re about to experience: cheery Os. The funny part is that wasn’t the original name.