Innovative materials and pioneering applications really stick.
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Labels are often the first thing a consumer sees on a product, acting as a billboard and a valuable purchasing tool. But more than just graphics are considered by packaging designers, sustainable materials and high impact functionality also play a role.
Green packaging solutions, including labels, are expected to grow into a $212 billion worldwide market by 2015 with 5.7% annual increases, according to Market Research.com’s 2011 report, entitled World Green Packaging.