Continued growth at Optima.
The filling and packaging equipment built by
Optima(www.optima-ger.com) has continued its
growth trend. The year 2011 topped all others with a consolidated turnover,
reaching EUR 220 million. (EUR 210 million in 2010). On December 31, 2011, 1500
people worldwide were employed by Optima; approximately 200 more than in the
In pharma, consumer, nonwovens and life sciences industries, Optima is
recognized as one of the leading providers of automated filling, and packaging
equipment. Depending on the product, competencies extend all the way to the
production process. The continued export quotient of more than 80% underscores
the strong international standing of the company. The largest portion of the
turnover was made in the USA (30%), followed by Germany (20%). 20% is accredited to the remainder
of Europe, and a further 30% in the rest of the world (ROW).
Hans Bühler, managing partner, is expecting growth in all areas in the
coming years. “Not in the least due to synergic
effects across industry branches, Optima looks to a promising future in the
short term.” As an example of the synergies, Bühler cites a recent example from
the Optima Consumer division, which combines competencies in filling of paste-like
products, foil processing and cartoning equipment. The customer manufactures
filled “pillow bags”, attaches a pump, and
places in cartons with perforated flaps. The “pillow bags” are used in
soap dispensers, among other things.
Based on the steady upward
trend in the past, and the positive future outlook, Optima will be investing
around EUR 50 million in their headquarters by 2013. New buildings and building
renovations as well as refurbishments to the IT infrastructure aim to bring the
site to state of the art. New technologies and the manufacturing center will
also profit from the investment.
A look through the branches
In the recent past, Optima Pharma drew attention by placing itself into
the position of a true turn-key supplier. By acquiring Metall + Plastic
(Radolfzell) at the beginning of 2011, another important step was taken. The
integration of the company was quickly secured with several orders in which the
processing chain was expanded by providing – aside from the standard filling
and closing - e-beam decontamination, isolators, and freeze drying. At the same
time Optima Pharma is offering so-called “multi-use” equipment. Custom tailored,
advanced, fully automated and often more compact machines which operate under
the highest sterility classes and work with all varying types pharmaceutical
Optima Consumer will profit considerably in 2012 from the consolidation
of all departments into a new building complex. Furthermore, all activities will be drawn
together to the Optima Consumer GmbH, which will expand the breadth of offers
and provide enormous technological diversity in which robotics and vision systems
will play a central role. Here also, the trend is toward a complete (turn-key)
line. Leading packaging equipment for single
serve coffee pads, the cosmetics industry, cartoning equipment, high precision
dosing systems for powder and paste-like products and assembly equipment for
air and water filters round out the cornerstones of Optima Consumer’s excellent market position.
Optima Nonwovens remains the technological leader for packaging of
paper hygiene products. The traditional, flexible, high-output machines for the
primary packaging are now being joined by machines which complete the process
chain; palletizers specifically suited to the Nonwovens products. The newly opened “Technidrom” (2011) allows
customers to test the entire end-of-line packaging with their own products.
Optima Nonwovens is also forging ahead with after-sales service innovations,
which look to profit the entire Optima group.
In the first half of 2012, the first stage of a new maintenance system
will be introduced to the market, in which the status of the machine will be automatically
monitored and analyzed to make recommendations on the service intervals.
Optima Life Science offers modular, integrated equipment for the
manufacture and packaging of modern wound care products. Two current projects
include the linkage of the machines to the customer’s SAP-ERP system. The
software solution was developed in-house by Optima Life Science. Another
distinguishing trademark of the Life Science branch is the modular machine
system ImmuCoat®. Designed as a complete production center for immunoassays,
such as the ELISA kits, the machines contain process modules for coating,
incubation, drying and packaging of microtiter plates. Depending on
specifications, the process modules can be recombined in a different order, or
expanded at any time.
Here, as in all the branches of the Optima Group, mechatronic
competencies are central to success. The participation of the Nonwovens branch
in practice oriented mechatronic projects such as MEPROMA, funded by the
European Reasearch Initiative EUREKA, have high profile value in the
In 2012, Optima will take part in over 40 trade exhibitions, bearing
its’ new corporate design. The design
emphasizes the unity of the company and puts the brand common to all branches,
Optima, in the forefront. “We want to present ourselves as a singular entity –
under the parent brand”, explains Bühler, “We are one company, have one spirit
and speak one language”.
Growing with technical advancements
February 29, 2012