gelato cappuccino sea salt caramel

Gelato and Sorbet Range


International design consultancy P&W has designed a range of gelato and sorbet for Fresh & Easy Neighborhood Market. The gelato packaging is inspired by the elegance and sophistication of an Italian gelateria and uses a typographic-driven design with black lettering on top of a soft pastel color palette to clearly color-code each flavor and highlight the quality of the product.