Estal Launches Innovative Sommelier Bottle
Estal, the market leader in premium packaging, has launched its innovative bottle model Sommelier, a new concept that reinforces the quality of the wine.
The Sommelier model reflects a minimalist ring profile that provides not only a simple and more fluid figure, but also generates real functional benefits for its consumer. Thanks to connecting the ring and the neck of the bottle with a small hollow groove in the glass, the premium packaging company has managed to make the traditional extra thickness formed by a counter ring or a flange disappear. In this way, they had built a quasi‐continuous line from the shoulder radius to the top of the ring. What’s important, it does not modify the production conditions of the bottles for the glassmaker, but at the same time limit their carbon footprint.
The result of this innovation is a rejuvenated bottle that transmits a more dynamic and breaking image that is perceived to have a higher weight and a better‐quality level. The format, available in both high and low versions, allows direct printing on almost all its height. Likewise, the model does not imply any change in the capping conditions of the traditional bottle as it continues to respect the Cetie standard with its rule’s requirement. Sommelier has already convinced prestigious companies like Skywalkers Vineyards, owned by the popular Star Wars director George Lucas, by the hand of Château Margüi.
Estal, with a presence in the United States since 2013 through to Global Package, presented its innovative project at the fifth edition of IQ 2019, the annual forum held in Napa, at the end of May, that brought together the world's most avant‐garde premium wineries and wine industry companies.