Coors Brewing Company, inventor of the first 100% recyclable aluminum can, kicked off its latest sustainability initiative by announcing a partnership with Recyclebank®, the company that rewards people for taking every day green actions with discounts and deals.
Designer, Aaron Mickelson has created disappearing packaging. The Disappearing Package project features several innovative packaging ideas that eliminate or greatly reduce the amount of packaging in various products.
TricorBraun WinePak has launched WinePak Direct, an online store created to serve small wineries and large wineries with exclusive, limited case bottlings.
Avery Dennison Corporation announce the introduction of the Aqua Stick™ Portfolio featuring Z3338—an advanced emulsion adhesive that enables sparkling wine and champagne brand owners to effectively utilize pressure-sensitive labeling materials on surfaces with heavy condensation.
Initial testing shows Fave Juice bottles have shelf-appeal
January 30, 2013
The juice package, created by Chicago-based Berlin Packaging and the re:group creative agency in Ann Arbor, Michigan, did the job so well that the test launch at The Fresh Market’s 125 stores in 25 states tripled Fave’s sales forecasts.
As sustainability continues to be on the forefront not only for natural water sources but also for bottle-to-bottle recycling, Eternal Water decided to switch to a thinner pressure-sensitive label to help lessen the environmental impact and also benefit the label’s graphic profile.
Craft Brew Alliance releases first craft beer brand in the US.
January 24, 2013
Craft Brew Alliance approached brand design firm Hornall Anderson to help them launch Omission—the first craft beer brand in the U.S. focused exclusively on brewing great tasting beer with traditional beer ingredients—including malted barley—specially crafted to remove gluten.
McCullagh Coffee, a US coffee roasting company, introduces a compostable pack, for its Rainforest Alliance Certified Ecoverde Coffee brand, using cellulose-based, NatureFlex™ from Innovia Films.
