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It seems that the U.S-China trade war is slowing. According to National Public Radio, the president agreed to relax some of the tariffs he imposed on Chinese imports. In exchange, Beijing has agreed to buy more American products and make other changes.

Elimination diets, increasing scrutiny over the dairy industry and environmental concerns have all contributed to a monumental shift away from dairy. While some dairies have folded under the change in consumer demand, Henry Schwartz made the bold decision to close the doors to his family's 95-year-old dairy and shift to completely plant-based alternatives.

According to ForMarkets, the global RTD (ready to drink) market is predicted to reach $17.67 billion by 2025, with a growth rate of 7.2% between 2018-2025. As the RTD category continues to grow, consumers are reaching for convenient, better-for-you sources of energy — via protein or caffeine — in sophisticated packaging. 

Opal Nera, a sambuca-based dark liqueur, was created by Distillerie Francoli back in the 1980s, achieving great success globally. However, as competitor brands started to appear, its popularity was affected. 

Pabst Brewing Company, best known for its Pabst Blue Ribbon (PBR) beer, is launching a new IPA. The Seabird beer is exclusive to the Midwestern U.S. region. 

Challenger brands, which set themselves apart with an intent to bring change to an industry, are driving massive change across the fast-moving consumer goods industry. At the same time, in order to grow their sales these brands are bridging the gap between selling exclusively online and building an in-store presence.

Short’s Brewery in Northern Michigan was established in 2002 by Joe Short. Short had gained significant brewing experience at other Michigan breweries and realized that his style of brewing was best suited to his own business model.

2019 seemed to be the year of refining. Be it ecommerce campaigns, seasonal packaging or moving into a new sector, consumer packaged goods companies, manufacturers and designers worked with what they had and made it better.