Labels

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It does not seem long ago that labels on beverages were simply the means by which the consumer would find the product name and a few details.

In many cases a product’s label provides the good’s primary marketing.

Developed by Imperial Spring Water the non-alcoholic Tipsy® Water range includes flavours such as gin and tonic, whiskey and cola, rum and cola and pastiche.

In a recent study, PMMI, The Association for Packaging and Processing Technologies, reported on the perceptions of industry stakeholders surrounding the Food Safety Modernization Act (FSMA), signed into law in 2011.

In today’s knowledge based economy, education and competence management are key to the future success of any business, and the label industry is no exception.

Labels tell a story to the consumer, display product information, packaging details and showcase what makes the product unique, all in an attempt to get the consumer to “pick me, pick me.”

In a world full of large printing companies who are set in their obsolete ways, the industry changes right underneath them. Packaging is more complex than ever and regulations are hard to keep up with, especially in the food labeling industry.

Within the recycled materials market, paper packaging is the largest sector, accounting for around 65% of all recycled packaging.

If you’ve been following the debate around full wrap shrink labels and PET container recyclability, you might have heard declarations of victory in the wake of recent trials of new mechanical delabeling equipment. Some have claimed that the equipment pays for itself in about a year, and that all label manufacturers need to do is apply a perforated label. Problem solved?

The use of eco-friendly hot stamp foils on beer bottles is now offered by Tri-S.