Personalization is a growing packaging trend which shouldn't be missed by emerging brands. Here are three ways you can get much closer to your consumer and build trust.
Securing mock-ups, prototypes and sales samples shouldn’t be painful. Often expensive, time-consuming and frustrating, yet a necessary, valuable tool that delivers significant results when executed at the right time. Implementing a smarter packaging mock-up solution means getting the right mock-up and value for every phase of the new product development process.
Schreiner MediPharm, a global provider of specialty pharmaceutical labeling solutions, combines its expertise in innovative specialty labels and integrated solutions with folding box manufacturer Edelmann. The result is a smart medicine packaging solution with diverse digital features.
AWA Alexander Watson Associates launched its International Sleeve Label Awards just five years ago to reward quality and originality in the design, production and end-use of all types of sleeve labels.
Consumers will soon be able to get CBD products, including creams, patches and sprays, in select Walgreens stores across Oregon, Colorado, New Mexico, Kentucky, Tennessee, Vermont, South Carolina, Illinois and Indiana.
With each passing year, the legalized cannabis industry grows as the stigma associated with it decreases. Ten states currently permit recreational marijuana, over 20 more permit medicinal use, and annual nationwide spending on legal cannabis is projected to reach nearly $50 billion in the next decade.
The rebrand for the producer of berries includes a new logo, packaging and in-store merchandising in grocery stores across the U.S. and Canada — the result of a consumer research study that determined what millennials and Gen Z wanted to see.
Francis Ford Coppola Winery premieres two custom wines for the 2019 Oscars and Governors Ball, Final Cut - 91st Edition Rutherford 2016 Cabernet Sauvignon and Final Cut - 91st Edition Russian River Valley 2017 Chardonnay.
Personalization is so much more than a name game; it is a broad term brands use when leveraging customer information to provide a customized experience.
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