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Home » Topics » Brand Packaging

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New Primal Announces Redesigned Packaging, Major Retail Expansion

July 1, 2026

Designed to meet the surging consumer demand for clean, accessible, on-the-go nutrition, a range of new poultry-based meat snacks will be hitting shelves at Target.


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Image of ParmCrisps' new packaging.

ParmCrisps Unveils New Packaging for its Protein-Forward Snacks

Packaging Strategies Editorial Team
June 23, 2026

Brand refresh highlights 100% real cheese crisps, bringing greater visibility to its naturally high protein with clear, benefit-driven packaging.


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Top Seedz Switches from Clamshells to Resealable Pouches with PCR Content

June 19, 2026

The company recently expanded its cracker lineup with the launch of two new flavors, Black Pepper & Turmeric and Salt-Free, further growing its portfolio of organic, gluten-free, seed-powered snacks.


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Blue Diamond Almonds Unveils New Flavors and Updated Look

June 17, 2026

The refreshed packaging marks a major milestone, the first update in over 20 years for the category leader, arriving alongside bold flavor innovation and a continued commitment to protein-forward snacking.


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image of new Rembrandt packaging for FrieslandCampina's 6-month Gouda

FrieslandCampina Showcases Award-Winning Cheese Portfolio at IDDBA

Packaging Strategies Editorial Team
June 6, 2026

The Rembrandt rebrand introduces a sophisticated new visual direction inspired by classic Dutch artistry, featuring moody lighting, rustic textures, and charcuterie-forward merchandising imagery designed to elevate shelf presence and inspire premium entertaining occasions.


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Newtons-rebrand.png

NEWTONS Introduces Refreshed Brand Identity and Packaging Design

June 2, 2026

Having rolled out nationwide in May 2026, the updated design brings a modern, vibrant expression to NEWTONS packaging while continuing to spotlight the fig cookie bar that generations of fans know and love.


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Bitburger Turns Germany’s Football Heritage Into Collectable Packaging

May 28, 2026

Independent brand design agency Derek&Eric has partnered with Bitburger to create a striking series of limited edition collector's cans celebrating the brewer's renewed partnership with the German Football Association (DFB).


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Bobs-Red-Mill-Flour.png

Bob's Red Mill Unveils New Logo and Product Packaging

May 18, 2026

Bob's Red Mill's refreshed packaging draws from the brand's iconic history, with a new look that is both modern and familiar for longtime fans.


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Love&Cookies debuts Sweet Lemon and Vanilla cookie dough

Love&Cookies debuts Sweet Lemon and Vanilla flavor

May 12, 2026

The bakery brand is aiming to combine product innovation with a strategic packaging update to drive velocity and shelf impact in frozen.


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Image of new packaging for HI-CHEW sticks

HI-CHEW Unveils Packaging Refresh Across Its Stick Portfolio

May 8, 2026

Packaging refresh is designed to make the unwrapping experience more playful and engaging.


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  • Hand Holding Various Semaglutide and Insulin Injection Pens for different stages of the treatment.
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    How GLP-1 Is Reshaping Food Packaging, and Why It Matters More Than You Think

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