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Home » Authors » Kristin Joker

Articles by Kristin Joker

Cover Story

2020 Top 25 Converters

Flexible Packaging is back with its annual list of the Top 25 Converters in North America for the year 2020. These rankings are calculated using each company’s revenues for the year 2019.
Kristin Joker
August 10, 2020
With strong merger and acquisition activity, 2019 was another year of industry consolidation. Over the past 10 years, the flexible packaging industry has grown from $26.6 billion to $31.8 billion with a cumulative annual growth rate of 2% per year, according to the FPA.
Read More
Editor’s Forum

The Pouch with Punch

Kristin Joker
July 11, 2020
I just opened my new subscription box of Billie razors and found a surprise inside. Let me backtrack. Billie is a subscription-based, direct-to-consumer brand focused on providing women with quality shaving supplies and body care products.
Read More
Machinery: Safety

Five Essential Requirements for the Behavior of Emergency Stop Devices

Kristin Joker
July 11, 2020
Key safeguarding measures and functions such as light curtains, interlock devices and comprehensive safety training for operators must not be overlooked simply because an emergency stop is in place.
Read More
Case Study: Flexo

The Transformation of Flexo

The story behind the first U.S. postage stamp ever printed using a flexographic press.
Kristin Joker
July 11, 2020
At first sight, specializing in the impossible doesn’t look like the best way to build a profitable long-term business. For Pennsylvania-based prepress house Imageworx, however, it’s a strategy that has proved highly successful for more than two decades.
Read More
20-BP-BizProdDevel-GettyImages-1143950871.jpg
Brand Packaging: Business Development

Expanding Your Business Through New Product Development

Kristin Joker
July 11, 2020
Expansion is an essential part of any solid growth strategy. While it’s important to expand into new sales channels and scale your operations, you also need to expand your product lines to truly achieve sustainable growth.
Read More
Flexible By Design: Limited-Edition Packaging

Drawing Inspiration for a Package Redesign

For the first time in its 28-year history, Clif Bar replaces the iconic climber with six female athletes.
Kristin Joker
July 9, 2020
Whether you are a world champion or a weekend warrior, human-powered sport connects and inspires us, and Clif Bar, with its brand positioning, fuels us to keep going.
Read More
Target's Good & Gather
Brand Packaging: Private Label Brands

Private Label Brand Boom Post-COVID

The pandemic has shifted consumer shopping and spending behaviors and put private brands in an ideal position to grow.
Kristin Joker
July 8, 2020
Since the start of the pandemic in the U.S., private-brand sales grew 29%, outpacing regular-branded product sales, which grew by 24%, according to the most recent data from Nielsen.
Read More
Spotlight: Digitalization

How Digitalization is Transforming the Packaging Industry

Digitalization is transforming entire industries with varying speed and scope.
Kristin Joker
July 8, 2020
By and large, digitalization is not just the implementation of digital technologies into existing business architectures; it is about questioning existing business logics in the light of new possibilities offered by the latest digital technologies.
Read More
2.25 mil lamination with moisture and oxygen barrier properties
Materials

Companies Partner to Donate Hand Sanitizer Packets

HR Pharmaceuticals moves from ultrasound gel to packaging single-pack hand sanitizer, with help from C-P Flexible Packaging.
Kristin Joker
June 12, 2020
The hand sanitizer pack has a 2.25 mil lamination with moisture and oxygen barrier properties designed to seal through contamination.
Read More
18-M_Universe.jpg
Brand Packaging: Rebranding

The Story Behind the Packaging: Midol

The iconic pain reliever gets a packaging overhaul, new branding message and 100% digital campaign to resonate with a new generation.
Kristin Joker
June 12, 2020
Since 1939 the packaging described the product as a cure for “periodic pain.” Although the name was familiar with young women, the brand lacked relevance with Gen Z and was losing market share due to the increase of new female-focused start-ups.
Read More
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  • Hand Holding Various Semaglutide and Insulin Injection Pens for different stages of the treatment.
    Sponsored byInline Plastics

    How GLP-1 Is Reshaping Food Packaging, and Why It Matters More Than You Think

  • A stack of clear plastic containers, the bottom full of mixed fruit
    Sponsored byInline Plastics

    Packaging Trends Shaping 2026: Where Trust Is Won

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