Patented approach helps keep cereal contained and fresher between uses, while also reducing spillage and food waste—particularly in larger box formats.
The Weetabix Supplier Innovation Award recognizes suppliers who have proactively delivered ideas and opportunities for continuous improvement and innovation.
Consumers can help catch him before St. Patrick’s Day with the leprechaun traps on the back of limited-edition boxes of Lucky Charms, as well as a new “Mouse Trap”-inspired board game.
Some of the most sophisticated solutions for sustainable packaging are coming to the snack world. Plus, some iconic cereal characters have been recruited to promote recycling.