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The new wrapping is Biodegradable Products Institute (BPI) Certified, which means that the entire packaging is able to break down properly in commercial compost systems.
The fight is still on — agriculture and dairy industries vs. plant-based food and beverage companies over the terms “burger,” “milk,” “cheese” and others.
In developed and maturing markets, food and beverage manufacturers are struggling with slowing growth and are therefore, seeking new growth opportunities. The challenge is establishing the right consumer space to identify the right customers and create the right kind of products.
