The new bottles will feature a larger logo on the label that displays a vibrant orange bolt across the surface, helping the product stand out in crowded supermarkets.

Customer demands led the company to bring back the fruit flavor options.

Despite the explosive growth of the 'water enhancer' category (grew by 31% to $410 million in trailing 52 weeks, according to IRi) there has been a noticeable lack of innovation compared to powdered mixes and ready-to-drink beverages. DreamPak is betting that its liquid technology can quickly change that.

Coca-Cola Company will launch its first major brand launch in over a decade: “AHA”, a new flavored sparkling water brand with fizz, flavor and a little caffeine pick-me-up to Coke’s fast-growing water lineup in early 2020.

Nestlé Waters North America announces a new Regional Spring Water Brand Sparkling portfolio with 10 new flavors, bold design changes and all new packaging for the Poland Spring, Deer Park, Zephyrhills, Ozarka, Ice Mountain and Arrowhead brands. The new Regional Spring Water Brand Sparkling line includes a new can format and bottle design.