This strategic move reinforces the brand’s role as a pioneer in the rapidly growing cold-pressed juice category, while strengthening its connection to health-conscious consumers who value simplicity and are seeking simple nourishment from nature in a world full of dull, overprocessed options.
Following the success of this packaging material innovation in the field of single-serve aseptic cartons, SIG is now expanding the alu-free option into the juice category and a multi-serve format for the first time.
Dan Margherio, National Business Development Manager, IMA Dairy & Food USA, and Andrea Mathias Pierini, Sales Area Manager, IMA Industries - FillShape Division, each shed light on how IMA made Tree Top’s pouch manufacturing more efficient.
This follows a recent move from Capri-Sun to bring sales and distribution in-house after a long-term relationship with Coca-Cola Europacific Partners (CCEP).
The smart packaging campaign utilizes a web app based connected experience accessed via QR codes looking to help consumers see Gulf Union’s products as a vital part of their school preparations.
December 18, 2023
The smart packaging campaign utilizes a web app based connected experience accessed via QR codes looking to help consumers see Gulf Union’s products as a vital part of their school preparations.
The smart packaging campaign, featuring Schweppes International’s exotic fruit drinks brand Banga, utilizes a web app based connected experience accessed via QR codes.
Chillio is a startup brand created by three friends. Bored with mainstream adult drinks, the trio set out to find an interesting product that would challenge the soft drink category.