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Home » packaging innovations

Articles Tagged with ''packaging innovations''

3D package kickstarts new honey badger BBQ sauce

Designers conquer molding & filling challenges to create dramatic animal-shaped bottle
August 7, 2013
They dubbed their invention Honey Badger BBQ Sauce – inspired by a popular YouTube parody of a National Geographic program on the African honey badger – and decided to bring the product to market in a 3D package shaped like its rough-and-tough animal namesake.
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Polychim and Milliken take homopolymer PP performance for packaging applications to a new level

August 6, 2013
Polychim is setting a new benchmark in the performance of homopolymer polypropylene (PP) in packaging applications with the launch of a new thermoforming PP offering excellent aesthetics, high quality and faster throughput to converters.
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Guacamole brand debuts easy open packaging solution

Wholly Guacamole responds to customer demand with new easy-open packaging
July 31, 2013
Wholly Guacamole®, is excited to announce a new peel and serve tray package. The 8-ounce and 16-ounce trays will replace the current 7-ounce and 14-ounce squeeze bag containers, allowing consumers to incorporate more of their favorite Wholly Guacamole products into meals.
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Wine brand debuts with packaging innovation

Myx Fusions embraces single-serve packaging trend for party-goers
July 29, 2013
The introduction of Myx Fusions brings an innovative new taste, look and style to the beverage marketplace. The fruit-infused, single serve moscato wine beverage boasts a partnership with superstar Nicki Minaj, chic packaging, a convenient single size and a delicious flavor based on the fastest-growing wine varietal in the U.S. It is more than something new and different: Myx is poised to change the way young women and men enjoy their wine.
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Materials Technology: Sustainable packaging

A shrinking waste line

Sustainable packaging materials help brands reduce product and packaging waste, attract consumers and ultimately turn a profit.
Cindy Dubin
July 9, 2013
Sustainability will become the number one challenge facing the packaging industry in the next decade, having a key influence on business strategies, states a new report from Smithers Pira.
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Easy closing

Payne seeks to resolves the issues

Facebook campaign engages consumers, encourages talkback
July 8, 2013
Research has suggested that a third of consumers would pay more for the convenience of being able to reseal certain types of packs and Payne is keen to understand some of the driving forces behind purchasing decisions.
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When the package becomes the product

Innovative packages work to grab consumer interest.
Christine Horan
June 27, 2013
To innovate in the crowded space of consumer-packaged goods, companies spend countless hours of effort optimizing their products to make them more desirable to consumers. But what happens when they’ve made the stuff inside the package as good as can be?
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Mineral water brand introduces limited-edition Pop Art bottles

New Perrier bottles feature the art of Andy Warhol
June 19, 2013
Celebrating its history with the pop art icon and Warhol’s belief that “pop art is for everyone,” Perrier also offers a chance to take home an original Warhol work of art.
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Guest Blog

The Whole Package (Part 2)

Maximizing the Sale
June 13, 2013
You’ve got their attention. Your package stood out from the rest in their eye. Now that you’ve got their attention, how do you engage them to pick up the product? Let’s take a look at what happens next in the sale process and how you can optimize your package to maximize the sale. This is the second in our series on creating packaging that increases sales.
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Smart seafood ready meals released in South Africa

Microwave cooking packaging cooks in minutes.
June 4, 2013
A leading South African supermarket has launched two new seafood ready meals that use an innovative microwave cooking solution developed by Sirane.
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