Articles Tagged with ''package design''

To celebrate the success of Yves St Laurent's flagship perfume Mon Paris, luxury packaging design studio Appartement 103 created a special limited release "coffret prestige" gift set.

Anyone associated with pharmaceuticals and packaging is likely aware President Trump signed the SUPPORT Act recently. The Substance Use–Disorder Prevention that Promotes Opioid Recovery and Treatment for Patients and Communities Act, also known as SUPPORT for Patients and Communities Act, includes a specific address to the type of packaging that should be utilized to stem the tide on opioid addiction.

Manufacturers of rigid plastics packaging are increasingly responding to the demands of brand owners and co-packers who seek nimbler, more efficient supply chains and are interested in new ways to differentiate their containers and improve the sustainability of operations and packaging.

With each new year comes reflection of the past year. In 2018, there were many innovations in the packaging space.

For the beverage industry, the power of packaging has never been more important — new entrants into the space can literally live or die by it. With the global marketplace becoming more crowded, the opportunity to get noticed on-shelf or online is more competitive than ever.

We have reached the holidays — that time of year when retailers, e-commerce stores and brands go crazy with seasonal packaging, special gift sets, brand extensions and intriguing flavor options.

Smart labels allow retailers and brands to engage directly with consumers, and with manufacturers to track inventory through the supply chain — which, in turn, provides consumers with the transparency and convenience they desire in packaging.

The goal of the packaging was to help SVEDKA vodka stand out from the crowd during Halloween sales.

E-commerce packaging is still evolving and finding its place within the online purchase loop. With new technologies streamlining checkout processes making every click count, brands are discovering the importance of packaging’s role in consumer happiness.