Budweiser’s first zero-alcohol brew is launching the campaign with a group of coaches and athletes from the U.S., U.K. and Canada to keep each other motivated and encourage consumers along their Dry January journey.
Your favorite beer may not be what it once was. It’s now a division of a worldwide beverage corporation. “Bud” of St Louis is now Anheuser-Busch InBev NV (AB InBev) of Anderlecht Belgium. Coors of Golden Colorado is now Molson Coors EH. In a series of complicated mergers and acquisitions their brands now include Coors, Molson, Miller Brewing and Sharps’s Brewery of Cornwall, U.K.
Budweiser unveils the new, patriotic-themed family pack of products with red, white and blue camo-designed cans and large packs honoring the five branches of the United States Military.
Sol cerveza unveils a new design for packaging in global markets. Inspired by Sol’s Mexican heritage, Vault49 used handcrafted artisanal elements to tell the brand’s rich and colorful history while elevating Sol’s iconic sun symbol as a vibrant beacon for positivity.
With beer being such an outwardly simple phenomenon, surely packaging it is pretty straightforward. As it turns out, it’s trickier than you might think. Here are the five most common mistakes we’ve observed — and on occasion, rectified.
