Looks do count when it comes to presentation of a product. An item that catches the eye on a shelf has a stronger chance of being purchased by consumers. Here we go over the importance of packaging and presentation for a product.
Hershey's is making it sweeter to share your mood with 25 different emoji options to choose from. Instead of the “Hershey’s” etched into the pieces of a milk chocolate bar, an emoji will be shown in its place.
Flexible bags remain one of the most popular packaging formats in the snack industry due to their excellent barrier properties, cost-effective production and consumer convenience. High-speed vertical form, fill and seal (VFFS) technology offers significant advantages in this category because it enables manufacturers to maintain ambitious throughput targets and optimum productivity.
Triangle Package Machinery Company and JDD Packaging Ltd. have introduced the Triangle/JDD Rotary Pouch Machine, designed to fill three-sided seal, flat pouches and stand-up pouches at speeds up to 50 pouches per minute.
Nearly all of the world's countries have agreed on a deal to better manage polluting plastic waste, except the U.S., United Nations environmental officials recently stated.
Personalization is a growing packaging trend which shouldn't be missed by emerging brands. Here are three ways you can get much closer to your consumer and build trust.
Sensi Products is launching California-compliant packaging that is pharmaceutical grade, child-resistant and includes an informational insert to improve the user experience, for the Sensi Chew cannabis-infused chocolate caramels.
Get back to basics and reach the customer before they dive into the papers in a product's packaging and toss them aside. Here are four tactics backed by data that you can use on the packaging directly around your product as well as on those shipping boxes your warehouse sends out to e-commerce shoppers.
Pregis is announcing another $6 million investment in its facility located in Grand Rapids, Michigan, for a third multilayer Windmoeller & Hoelscher (W&H) blown film line to address growing demands for output.