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Home » Topics » Vertical Markets » Beverage Packaging

Beverage Packaging
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Materials Technology: Beverage Multipacks

A multi-serving of packaging considerations

Beverage multipack elements aim to ensure functionality, package integrity and eco-friendliness.
Liz Cuneo
April 11, 2013

Buying beverage multipacks allow customers to buy more of with they love with a slight price break and the convenience of multiple servings.


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Packaging line improvements keep craft brewer focused on the future

Goal of increasing throughput while eliminating packaging breakage
April 5, 2013
After experiencing a higher than desirable level of bottle breakage with repurposed packaging equipment, Midwestern stalwart Boulevard Brewing Company approached Standard-Knapp to create a solution to meet its non-traditional packaging demands, which include four different bottle types, multiple packaging sizes, and no carton dividers. The packaging company responded with an innovative solution that picks the product from the infeed conveyor and gently places it into the bottom of the empty case. The company now reports virtually zero packaging breakage and has increased throughput by about 10% because of increased efficiency and less down time.
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Artesian bottled water debuts reusable straw

FIJI Water offers FIJI Straw to fit water bottles
April 3, 2013
FIJI Water introduces the FIJI Straw: a fun and fresh way to discover Earth’s Finest Water on-the-go. The straw, designed with the savvy consumer in mind, is reusable, dishwasher safe and BPA free. Due to the overwhelming demand following appearances at key special events, including the Screen Actors Guild Awards and New York Fashion Week, the FIJI Straw will be available to all consumers for purchase beginning April 22nd on FIJIWater.com for $9.95 (package of six). Only Earth’s Finest Water deserves to be experienced in such a refined way, sipped and savored through a straw.
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Single-serve premium wine packaging hits a home run

Fetzer Vineyards and Zipz knock it out of the park with new package
April 1, 2013
Starting on April 1st, Opening Day, Major League Baseball fans can zip, sip and root for their home team. Beer, the long preferred beverage at baseball games, will see major competition as Mendocino County wine pioneer Fetzer and industry newcomer Zipz launch a unique new product in select North American stadiums.
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Pepsi launches first new bottle in 16 years

New bottle marks next step in the Pepsi “Live for Now” marketing campaign
March 28, 2013
Pepsi has unveiled a new single-serve bottle for its Pepsi trademark portfolio including Pepsi, Diet Pepsi, Pepsi MAX and Pepsi NEXT, marking its first design update since 1996. A visual expression of the brand's Excitement of Now positioning, the bottle is rolling out in markets nationwide starting in April in 16-ounce and 20-ounce packaging, with full conversion taking a few years.
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Juice blends debut in carton packs

Del Monte mixes it up with ‘Occasions’ in combifitMidi from SIG Combibloc
March 28, 2013
Del Monte has brought out a new product range, ‘Del Monte Occasions’, in combifitMidi 1,000 ml carton packs with screw cap combiSwift from SIG Combibloc. The new line-up of fruit-based juice drinks comes in the exceptional varieties Pineapple Mojito, Spicy Tomato and Orchard Zest, and offers a stylish drink that works just as well without alcohol.
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Prohibition era whiskey reemerges in throwback packaging

March 25, 2013
Chicken Cock Distilling announces that, after nearly a century hiatus, Chicken Cock Whiskey is back. Inspired by a 157 year-old legacy, Chicken Cock is making a triumphant return to the market with a new look and fresh flavors.
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Aluminum closures conference explores ROPP growth

Conference dives into successful ROPP implementations
Don Cotney
March 21, 2013
Last year, Fowler Products (www.fowlerproducts.com), powered by Pro Mach and Zalkin sponsored the Application Fundamentals of Aluminum Closures (AFAC) conference, a non-commercial symposium attended by a who’s who of Spirits, Wine, Beer and Soft Drink brand owners.
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Upgraded pouch showcases self-contained coffee brewing system

March 18, 2013
Nature’s Coffee Kettle is a coffee brewing system for campers, hikers and coffee connoisseurs. Now their updated spouted pouch from Flair Flexible Packaging helps Nature’s Coffee Kettle better communicate their unique brewing method and the freshness of their custom-roasted gourmet coffee.
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Label technology keeps beer cans and bottles colder for longer periods

March 13, 2013
That first sip of cold beer from an aluminum can or a bottle tastes great, doesn’t it? But don’t you wish there was a convenient way to keep that can colder, longer? Commodore Plastics has the answer with its new Labec® foam label stock, and is targeting both large and small breweries.
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