MA2020 is now calling for entries in label design, structure and material design, product design and brand full case design. Entry submission ends January 17, 2020. Seize the last period to enter!
SOURCE, the premium spring water and natural mixer company, has announced the launch of Llanllyr still and sparkling water in cans as the brand commits to a plastic free future. The brand has stopped producing plastic packaging across its range and anticipates that all plastic will be out of distribution by the end of the year.
The Coca-Cola Company announced the launch of The Coca-Cola Insiders Club, a subscription service offering a limited number of people the chance to taste over 20 of the company’s new beverages set to launch early next year.
Legislation introduced in Michigan would place a new 10¢ deposit on non-carbonated beverages, including water, sports and energy drinks, juices, ready-to-drink iced tea and coffee, wine and liquor, and mixed drinks.
Crown Royal is a Canadian blended whisky created from 50 whiskies, each produced in individual warehouses located on the company’s 360-acre site situated along Lake Winnipeg in Gimli, Manitoba, Canada. Crown Royal Distillery has been crafting Canadian whiskies for 80 years.
Keef Brands, a developer, producer and distributor of cannabis-infused beverages, edibles, concentrates and more, has debuted a rebranded image,. The contemporary new look is currently being introduced on the company’s signature beverage lines in Colorado and California, and will be on their full product portfolio by early 2020.
Also known as the ‘Festival Of Lights’, Diwali is the largest Indian festival and is celebrated all over the globe. The Johnnie Walker team asked Butterfly Cannon to create a giftable and culturally relevant Limited Edition and Travel Exclusive design for its Gold Label Reserve blend.
World Packaging Organisation has announced the 214 winners of the WorldStar Packaging Awards 2020. The judging session was held in Bali in November, during the 2nd WPO Board Meeting of 2019.
I recently spoke with Todd Maute, partner at brand strategy and design agency CBX, to get a glimpse into how store brands continue to grow and differentiate themselves from larger national brands.