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Home » Topics » Brand Packaging

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How to get shoppers' attention with virtual reality

How virtual environments can be used to prevent design errors

Mark Hardy
December 9, 2016

Whether it’s redesigning everyday items to boast enchanting packaging or creating surprise and delight through world-famous window displays, retailers and manufacturers run a crash course in design each year to create holiday magic that will attract customers and capitalize on sales.


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News - Rebranded

Inland Packaging Employees Achieve FIRST Certification

December 9, 2016

Inland, a leader in advanced packaging and label printing, announces that nine of their employees have been certified recently by the Flexographic Technical Association (FTA).


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Packaging holograms win industry awards

Packaging Holograms Cap Industry Awards

December 8, 2016

Eye-catching holograms for a plastic oil bottle and screw top cap were highly commended in the Best Applied Decorative/Packaging Product category at the Holography Awards 2016.


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Brand trends for 2017 include past and future

Trends for 2017: Blasts From the Past & Into the Future

December 7, 2016

In 2017, consumers will want the best of all worlds – the physical and the virtual, the past and the future – and will demand brands fulfill this desire.


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New Packaging for Woolite Pet Stain Remover

Woolite Pet Stain Remover Adds Convenience to Clean-Up

December 7, 2016

Woolite’s new packaging includes an integral carpet brush to make even tougher to handle clean-ups quick and easy.


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FDA Food Nutrition label changes

Are You Ready for the New U.S. FDA Nutrition Facts Table Regulations?

Brieann Beckner
December 5, 2016

The greatest U.S. regulatory change to affect packaging in the last 20 years was recently completed. 


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Dreamweave's Lip Voltage offers 4 custom blends

Dreamweave Launches Lip Voltage in Custom-Blend Dual Dispenser

December 5, 2016

The global launch of Dreamweave’s Lip Voltage offers four custom strength settings in one tube, for an individualized experience.


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DripJoy brings single serve pods to customers' homes and offices

DripJoy creates surefire fix for slow coffee-drip torture

December 5, 2016

The subscription-based coffee delivery service aims to perfect the single-serve experience by delivering pods of fresh, sustainably sourced coffee directly to the customer’s home or business on a monthly basis. 


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Tap Packaging Solutions awarded Rigid Box of the Year from PPC

Tap Packaging Solutions Wins Rigid Box of the Year Award

December 2, 2016

Cleveland-based packaging manufacturer Tap Packaging Solutions was awarded Rigid Box of the Year and two Excellence Awards in the 2016 Paperboard Packaging Council competition. 


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News - Rebranded

Idealliance Releases XCMYK 4-Color Expanded Gamut Dataset

December 2, 2016

Idealliance, the industry association representing all facets of the global media supply chain, has released a new dataset and profiles supporting XCMYK four-color expanded gamut printing. 


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