Rick Barrack, chief creative officer/partner, is the lead creative force and one of the founding partners of CBX, where he is responsible for inspiring, directing and motivating the company’s creative teams to develop powerful design solutions. He has close to 20 years of experience in corporate identity and consumer brand identity design, and has led major design initiatives for companies such as IBM, Hewlett Packard, Petro-Canada, ExxonMobil, Johnson & Johnson and Del Monte Foods. Contact Rick at rick@cbx.com.
Whenever I hear the word “nostalgia,” an image of grumpy old Archie Bunker and his dowdy wife Edith sitting on their musty old furniture in their Queens house singing “Those Were the Days,” pops into my head.
The other night, I was reading a marketing article in bed about the new Twitter logo when I looked over to see my wife reading a “before and after” plastic surgery article in US Weekly.
