Company is strategically building a diverse edibles portfolio with products that cater to market and consumer needs.

Keef Brands, a developer, producer and distributor of cannabis-infused beverages, edibles, concentrates and more, has debuted a rebranded image,. The contemporary new look is currently being introduced on the company’s signature beverage lines in Colorado and California, and will be on their full product portfolio by early 2020. 

When I was growing up, as many of you I’m sure, I would never have guessed that cannabis would be legalized. Back then it was taboo, worse than alcohol and seen as another drug on the streets. Remember the commercial, “This is your brain on drugs,” with the eggs frying in a pan?

Sensi Products is launching California-compliant packaging that is pharmaceutical grade, child-resistant and includes an informational insert to improve the user experience, for the Sensi Chew cannabis-infused chocolate caramels. 

With each passing year, the legalized cannabis industry grows as the stigma associated with it decreases. Ten states currently permit recreational marijuana, over 20 more permit medicinal use, and annual nationwide spending on legal cannabis is projected to reach nearly $50 billion in the next decade.

Specialty retailer Barneys New York plans to open The High End, a luxury cannabis lifestyle and wellness concept shop. The High End will open in Barneys New York's Beverly Hills flagship store in March, featuring an exclusive partnership with cannabis company Beboe.

With medical and/or recreational use of cannabis being legalized, we asked: Is your business diving into the cannabis market? Survey responses suggest that 37 percent are getting into the sector, with an additional 21 percent planning to add it to their business in the future.