Packaging Strategies

February 2023

2023 February

Check out the February 2023 issue of Packaging Strategies, featuring our cover story on the pioneers of sustainability efforts, as well as stories on the upcoming Converters Expo South, new package designs of the month, and much more.

Feature Articles

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SRSB Packaging
Brand Packaging

Southern Recipe Small Batch Honored for Packaging Design

Presented by Graphic Design USA, the American Packaging Awards honor innovation in design, shelf appeal, and communication to consumers.
Douglas bobby bgd 200
Bobby Douglas
February 8, 2023
2 Comments

Focusing primarily on pork rinds and bean dip, Southern Recipe Small Batch offers a variety of flavors, like Korean BBQ and Spicy Dill, while also giving consumers larger portions and healthier options than its competitors.


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Cromograf

Pioneers in Sustainable Packaging are Winning Recognition

New technologies and conscientious operational practices are among drivers of success in moving toward sustainability.
Brad addington
Brad Addington
February 10, 2023
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With the Flexographic Technical Association (FTA) poised to present its annual sustainability awards this spring, it makes sense to take a look at some of the latest advances in sustainable packaging materials, especially those related to printing and labels.


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Columns

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New Packages

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Recyclable Paper Packaging for KitKat Bars
New Packages

Nestlé Debuts Recyclable Paper Packaging for KitKat Bars

KitKat, one of the world's most popular confectionery products, recently introduced recyclable paper packaging as a pilot test for the brand.
February 10, 2023
One Comment

Nestlé will produce more than a quarter of a million KitKat bars wrapped in paper in an exclusive partnership with Coles, a local retailer. The pack has a QR code which people can scan to have their say and give valuable feedback on the new paper packaging.


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Marich Confectionery Company
New Packages

Marich Confectionery Company Unveils Fresh New Look, Feel

New packaging showcases better-for-you ingredients, social responsibility.
February 13, 2023
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The refreshed Single Serve and Pouch packages feature cheerful, vibrant colors; a larger playful color bar for ease of identification at retail; and a prominent new flavor image that shows ingredients and the finished confections for greater appetite appeal, plus a soft touch, matte tactile feel.


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