Packaging Strategies logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Packaging Strategies logo
  • FEATURED
    • Brand Packaging
    • Extended Producer Responsibility
    • New Products & Materials
      • Featured Products
    • Packaging News
    • Packaging Perspectives Podcasts
    • Steve Fairfield Innovation Award
    • Supply Side
    • Top 100 Food & Beverage Packaging Companies
      • Submit Your Company
  • FLEXIBLE PACKAGING
  • VERTICAL MARKETS
    • Beer / Wine / Spirits Packaging
    • Beverage Packaging
    • Candy / Confectionery
    • Dairy Food Packaging
    • FoodService Packaging
    • Household Packaging
    • Meat / Seafood Packaging
    • Personal Care Packaging
    • Pet Food Packaging
    • Pharma / Medical Packaging
    • Produce Packaging
    • Snack Food Packaging
  • MATERIALS
    • Adhesives / Sealants
    • Beverage Multipacks
    • Blister Packaging
    • Cans & Bottles
    • Closures/Lids
    • Films & Coatings
    • Labels
    • Material Converting
    • Paperboard / Corrugated / Cartons
    • Rigid Containers
    • Sustainable Packaging
  • MACHINERY
    • Automation / Controls
    • Case Forming / Packing / Sealing
    • Cartoning
    • Coding / Marking / Printing
    • Conveyors
    • Form-Fill-Seal / Filling & Closing
    • Inspection / Detection / Vision
    • Labeling
    • Unitizing / Palletizing
    • Robotics
    • Track & Trace / Serialization
  • DIRECTORIES
    • Packaging Strategies Resource Guide
    • Flexible Packaging Buyer's Guide
  • EVENTS
    • Converters Expo
    • Converters Expo South
    • Global Pouch Forum
    • Industry Events
    • Webinars
  • MORE
    • Videos
    • Book Store
    • Classifieds
    • Custom Content & Marketing Services
    • eXTRA Newsletter
    • Market Research
    • PACKSTRAT Wordplay
    • PS Resource Guide
    • Sponsor Insights
  • EMAG
    • eMagazines
    • Archived Issues
    • Contact Us
    • Advertise
  • SIGN UP!
MaterialsColumnsClosures/LidsSustainable Packaging

Guest Column | Babitha George

Sustainability Beyond the Carton: Caps & Straws

In this article, Babitha George of Tetra Pak talks about accelerating action for a sustainable future via straw and cap innovations.

By Babitha George
Plant-based caps on Tetra Pak cartons can be identified by looking for an embossed swirl with leaf icon, shown on the attached image.

Plant-based caps on Tetra Pak® cartons can be identified by looking for an embossed swirl with leaf icon, shown on the attached image. Courtesy of Tetra Pak

Plant-based caps on Tetra Pak® cartons can be identified by looking for an embossed swirl with leaf icon, shown on the attached image.

Plant-based caps on Tetra Pak® cartons can be identified by looking for an embossed swirl with leaf icon, shown on the attached image. Courtesy of Tetra Pak

Plant-based caps on Tetra Pak cartons can be identified by looking for an embossed swirl with leaf icon, shown on the attached image.
Plant-based caps on Tetra Pak® cartons can be identified by looking for an embossed swirl with leaf icon, shown on the attached image.
June 24, 2024
✕
Image in modal.

By 2050, the global population is expected to grow by more than 25%, increasing the demand for food. But food systems today account for more than one third of global greenhouse gas emissions, and still one third of all food produced is lost or wasted.

As an industry, we need to work together across the value chain, and take collective actions that can help decarbonize and transform the world’s food systems, while contributing to circularity and increasing food packaging recycling.

While this may seem daunting, the beverage industry has already made strides towards a more sustainable future, with even the smallest part of a package — caps and straws — playing an important role.

Not only can nature-based solutions play an important role in solving the world’s sustainability challenges, but they can also meet changing consumer demands. A recent McKinsey & Company survey found that approximately half of U.S. consumers express a willingness to pay more for sustainable packaging, making an investment into sustainable packaging a sound business decision.

A cap made from plants

A plant-based plastic cap is one way to minimize the carbon footprint of packaging when used in place of a traditional plastic cap. But what does “plant-based” mean in this context?

Food and beverage packaging can be derived from plant-based materials like sugarcane, which are renewable if responsibly sourced. When this is the case, it can reduce the packaging’s carbon footprint compared to that of traditional packaging materials, such as plastics derived from fossil fuels.

Sugarcane is a dense, water efficient and productive plant. And, like any other plant, sugarcane captures CO2 when it grows.

The production of 200,000 tons of sugarcane-based plastic represents a reduction of 800,000 tons of CO2 from the atmosphere. This equals the amount of annual emissions from 800,000 cars*.

While there are many misperceptions about plant-based materials, plant-based plastics are durable, safe and recyclable, when sourced responsibly.

It’s important to verify that the plant-based material a company uses for packaging is reputable. One way to do that is to ensure that the sugarcane used is Bonsucro Chain of Custody certified. The Chain of Custody (ChoC) Standard relates to the supply of a product, including all stages from feedstock production up to consumption. It’s proof that you’re sourcing and trading responsibly, allowing you to make sustainability claims about your sugarcane sourcing.

It provides assurance that sustainability claims can be tracked along the supply chain, from end to origin, demonstrating responsible sourcing and ethical trading.

The straw of the future

At the end of the day, creating a positive drinking experience is paramount for all beverage brands. One way to do that is to include drinking straws as part of the packaging. Paper straws can help address consumer preferences for sustainability and changes in regulations without compromising food safety — while delivering a satisfying user experience. The paper straws of the future are nothing like their predecessors. They’re not a one size only option anymore. In fact, today you can choose from a variety of shapes and sizes, including U-shaped and telescopic paper straws, which can fit a variety of portion-sized beverage cartons making them recyclable with the rest of a package.

Additionally, an expansion into offering paper straws can further the use of renewable and low carbon materials across a range of packaging solutions.

Making the switch to plant-based caps and paper straws is one way to address a broad range of customer sustainability needs without compromising on food safety or the end-user drinking experience. Providing customers with innovative products that also meet the rapidly changing demands of society is one way manufacturers can achieve ambitions in three essential areas — food safety, food waste and the environment — while setting your business, and the planet, up for success in the future.

*Source: 2006 IPCC Guidelines for National Greenhouse Emissions. Brazilian Governmental Ministry of Science and Technology — Nations Climate Change Project.

KEYWORDS: caps and closures plant-based packaging plastic packaging alternatives sustainability

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Babitha george 200x200

Babitha George is portfolio manager for packaging solutions, Tetra Pak U.S. & Canada.

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Golden award trophy in the shape of a star. Text: 2026 Top 100 Food and Beverage Companies

    Top 100 Food and Beverage Packaging Companies of 2026

    Celebrating 30 years as a B2B journalist, I’ve revisited...
    Special Reports
    By: Brad Addington
  • Women In Packaging 2025 homepage hero

    Women in Packaging: Seizing Opportunities, Pushing Boundaries

    Seven women share their personal journeys in the...
    Special Reports
    By: Brad Addington
  • Image of the Spyder Pick and Place Joint Robot sorting pre-rolls.

    Cannabis Packaging Goes High-Tech

    Packaging Strategies doesn't often cover cannabis...
    Robotics
    By: Brad Addington
Subscription Center
  • eMagazine Subscription
  • Manage My Preferences
  • Newsletters
  • Subscription Customer Service
  • Online Registration

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Packaging Strategies audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Packaging Strategies or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Hand Holding Various Semaglutide and Insulin Injection Pens for different stages of the treatment.
    Sponsored byInline Plastics

    How GLP-1 Is Reshaping Food Packaging, and Why It Matters More Than You Think

  • A stack of clear plastic containers, the bottom full of mixed fruit
    Sponsored byInline Plastics

    Packaging Trends Shaping 2026: Where Trust Is Won

Popular Stories

Podcast | Packaging EPR’s 2026 Reality Check” with guest Anna Kendall headshot and title. Also pictured Cardboard boxes on conveyor belt.

PODCAST | Packaging EPR’s 2026 Reality Check

Logo for New Earth Ventures

Atlantic Packaging Launches New Earth Ventures to Accelerate Packaging Technology

Image of persimmons fruit in plastic packaging

IFPA Issues Position on EPR as Compliance Deadlines Hit Fresh Produce Industry

See the Top 100 Food and Beverage Packaging Companies of 2026

Products

Advances in Sustainable Food Packaging Technology

Advances in Sustainable Food Packaging Technology

See More Products

Packaging Perspectives Podcast

Play Packaging Strategies' captivating WordPlay game, PackStrat! There's a new word every Tuesday.

Related Articles

  • Image of a milk carton on a filling line for fresh milk filling.

    Beyond the Carton: How Filling Technology is Advancing Sustainability in Dairy

    See More
  • PMMI Corner: Beyond the packaging surface:

    See More
  • Packaging News

    The Beverage Carton Industry Outlines Sustainable Packaging Commitments

    See More

Related Products

See More Products
  • biobased.jpg

    Bio-Based Packaging: Material, Environmental and Economic Aspects

  • biopackaging.jpg

    Biopackaging

See More Products

Events

View AllSubmit An Event
  • October 15, 2025

    Coatings and Heat Seal Technologies Enabling the Paperization of Packaging

    On Demand Explore how the packaging industry’s move toward fiber-based materials is being supported by new coatings and heat seal solutions that improve recyclability, functionality, and sustainability.
View AllSubmit An Event
×

Keep the info flowing with our Newsletters!

Get the latest industry updates tailored your way.

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing