Kellogg Company continues its partnership with GLAAD as an official sponsor for Spirit Day on Oct.17 by launching a new "All Together Cereal" and donating $50,000 to support GLAAD's anti-bullying and LGBTQ advocacy efforts.

As a company, Kellogg dedicates efforts to promote inclusivity in the communities where we both work and play. The company, its employees and brands join millions of people "going purple" to support the LGBTQ youth community and Spirit Day—the largest and most visible anti-bullying campaign in the world.

This year, Kellogg releases the all-new, limited edition 2019 "All Together Cereal" with six mini cereal boxes packaged inside one larger exclusive "All Together" box to celebrate the belief that we all belong together. The box brings together six of the famous Kellogg mascots and cereals inside the same carton as a symbol of acceptance no matter how you look, where you're from or who you love. "All Together Cereal" is available while supplies last for a limited time for online retail through

Each limited-edition carton of "All Together Cereal" includes individual boxes of some of Kellogg's most beloved cereals including Kellogg's Frosted Flakes®, Froot Loops®, Rice Krispies®, Raisin Bran®, Frosted Mini-Wheats® and Corn Flakes®