Cincinnati-based Braxton Brewing Co. reshapes the hard seltzer scene with a new variety that makes an adult-friendly beverage crafted with pure Kentucky artisan water, only 100 calories and two grams of carbs.
Creating a tangible and functional connection between a beverage brand and its user involves ergonomic research and a haptic design. To brands, this may seem like a minute detail, but the consumer thinks and feels otherwise.
GlobalVision has released the new C8 cylinder scanner for companies requiring high quality scans of bottles, tubes or cans to ensure error-free packaging.
To deliver an interactive experience to consumers before, during and after consumption, Coca-Cola has rolled out cans of Coke, Coke Zero, Fanta and Sprite in Lithuania, Latvia and Estonia featuring Reveal temperature sensitive inks by Crown.
Eklo Water, based in Rio de Janeiro, has partnered with Crown Embalagens Metálicas da Amazônia S.A. (Crown Brazil), a subsidiary of Crown Holdings, Inc. to introduce the first flavored water to be packed in aluminum beverage cans to the Brazilian market.
After 35 years, Diet Coke is relaunching in North America with a full brand restage, including a sleek new look, modern design, new campaign and the addition of four bold, new flavors to the Diet Coke family.
WaveGrip has launched another multi-packing innovation that provides enhanced hygiene protection for cans throughout the entire supply chain. WaveSafe is the world’s first covered flexible multi-pack carrier for cans. In addition to the advanced WaveGrip carrier it features an additional layer of recyclable and photodegradable PE material, which covers the top of the cans.
Aluminum beverage cans are the most recycled drinks package in the world, according to a new analysis by Resource Recycling Systems (RRS). Commissioned by the Can Manufacturers Institute (CMI), Beverage Can Makers Europe (BCME) and Abralatas in Brazil, the study used global recycling data to calculate and validate the global recyclability rates for aluminum, PET and glass beverage containers.