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Home » packaging trends

Articles Tagged with ''packaging trends''

Top 13 Packaging Articles of 2019

Top 13 Packaging Articles of 2019

December 27, 2019

We share our Top 13 articles from 2019 that caught readers' attention — from the top beverage and food packaging companies of the year and the outlook for 2019 to some neat designs and trends. Enjoy the read!


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2020 Trend Watch for Brands, Retail & Ecommerce

2020 Trend Watch for Brands, Retail & Ecommerce

Chris Lowery
December 20, 2019

Trends around the world are moving fast and changing how we live and interact with the world. Brands will need to understand how these trends will impact their ability to do business and find solutions to adjust.


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PMMI Corner Columns
PMMI Column

All in the Pouch

Maria Ferrante, senior director, marketing and communications for PMMI
Maria Ferrante
December 16, 2019

Industry experts foresee continue growth in the flexible packaging industry, fueled by two developments: increasing consumer demands for convenient packages, and an industry push for sustainable, shelf-ready product designs, according to the Flexible Packaging Market Assessment produced by PMMI, The Association for Packaging and Processing Technologies.


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2019: The Year of the Unicorn
Brand Packaging: Food & Beverage Trend

2019: The Year of the Unicorn

From hot cocoa to cold beer, unicorn-themed foods and beverages are dazzling consumers of all ages.
Kristin Joker
December 13, 2019

The 2019 unicorn trend can be traced back to the great Starbucks Unicorn Frappuccino launch of 2017. The colorful, limited-edition drink resulted in a #unicornfood spike on social media inspiring food and beverage brands to package or bottle the cheery qualities of unicorns in hopes of magical sales.


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Why Branded Packaging in Ecommerce Matters
Brand Packaging: eCommerce

Why Branded Packaging in Ecommerce Matters

Is your current approach tailored for your brand, or is it fairly generic? Will it excite customers, or be quickly discarded or ignored?
Beth Owens
December 12, 2019

The post-purchase experience is an area that is often neglected in ecommerce. Branded packaging is more costly than using stock shipping boxes. So many ecommerce businesses feel that it’s simply not worth the investment.


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PS-Column-FBA.jpg
FBA Column

Boxes Are the Backbone of E-Commerce

Rachel Kenyon
Rachel Kenyon
November 14, 2019

For over a century corrugated packaging has carried products around the world, delivering everything from machine parts to computers and food from point of origin to point of use.


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Marketing to Generation Z
Brand Packaging: Consumer Insights

Is Your Brand Ready for Generation Z?

This post-millennial generation makes up a quarter of the U.S. population, influences family spending decisions and controls $143 billion in spending power.
Kristin Joker
November 13, 2019

Just because millennials and members of Generation Z are close in age, does not necessarily mean they share the same belief systems. For this generation, diversity, purpose, and honesty are more than hashtags. They are virtues these young consumers expect from all brands.


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OEM innovations and solutions
Machinery

OEMs Advance Design Strategies for Automated Case Packers

Keeping automation affordable will allow customers to continue receiving better ROI.
Mike Grinager of Brenton, a Pro Mach Company
Mike Grinager
November 12, 2019

Two packaging industry trends are causing headaches for automated case packing OEMs and their customers. OEMs must advance their design strategies to keep the cost of automation affordable so customers continue to receive optimum ROI.


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e-commerce retail giant thredUP second-hand retail
Spotlight Feature, part 1 of 2

Re-Commerce: Online Retail Moves to Brick and Mortar

Second-hand online retail shops are lending a hand to struggling stores in order to grab the attention of younger generations.
Kristen Kazarian
November 12, 2019

The global e-commerce packaging marketing is projected to see a compound annual growth rate of 11.3% through 2023, cites The Freedonia Group. Apparel and accessories alone took 18% of the market in 2018.


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FMCG Packaging Market to Grow at 4.2% CAGR to 2024

November 11, 2019

According to the Business Association of Stanford Entrepreneurial Students, 84% of professionals working for fast-moving consumer goods are under more pressure to quickly bring new products to the market than they were five or 10 years ago. 


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