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evian Natural Spring Water unveils its new identity. For the first time in over a decade, evian has redesigned its bottle. Like its award-winning bottle of 14 years ago, this design represents a major breakthrough, fitting for the water that first defined the U.S.'s premium water segment in the early 1980s.

Inspired by a time reminiscent of the good life when people demonstrated an appreciation for quality, Heaven Hill Distilleries, Inc., of Bardstown, KY, is launching its premium High Rise Vodka in limited markets in the United States. Heaven Hill Distilleries is the nation’s largest independent family-owned and operated spirits producer and marketer and the world’s second largest holder of Kentucky Bourbon.

This summer, Tree Top will launch Tree Top Fruit Pouches, a portable, convenient and healthy new menu option. With the launch of Tree Top Fruit Pouches, American families on-the-go can enjoy a healthy, portable and mess-free fruit that children love.

Daily's Cocktails, a collection of 13 single-serve, ready-to-drink favorites re-dressed in shiny silver polyfoil 10-ounce pouches adorned with new tantalizing drink shots and flavorful fruit images redesigned by the Biondo Group, are now reaching retailers nationwide.

Kellogg recently launched new, grab-and-go, single-serve snack cups for Keebler and Cheez-it prodcuts. The cup is a high moisture and oxygen barrier multi layer foil paper cup with printed multi layer foil film.

Mike and Ike are re-uniting for the love of their fans and their passion for MIKE and IKE candy. The company says the business partners will still be involved with music and art, but are now refocused on what they are most passionate about -- MIKE AND IKE candy.

Bud Light Platinum is launching a new 11.5 oz. reclosable aluminum bottle in Las Vegas that will be available at nightclubs and pools throughout the city. Bud Light Platinum is the first beer to be made available in Anheuser-Busch’s new reclosable aluminum bottle.

Hold on to your (bottle) caps, there is a new sheriff in town. Newcomer Dust Cutter Beverage Company has launched its brand new line of all-natural lemonades in Ball Corporation's 16-oz. Alumi-Tek bottles.

Celebrating its history with the pop art icon and Warhol’s belief that “pop art is for everyone,” Perrier also offers a chance to take home an original Warhol work of art.

In an industry first, Veteran’s charity Stoll has worked together with integrated brand design agency bluemarlin to launch Forces Sauces, a new range of table sauces that support vulnerable and disabled ex-Servicemen and women across the UK, as well as those currently serving.