New pouch for Heinz' T.G.I. Friday's line is gravure-printed to stand out in the freezer case.

Oreos Fun Stix makes a straw out of the familar cookie.

New Marie Callender’s products use the bowl-in-bowl concept originated by Café Steamers.

Throwback Mountain Dew (left) and Pepsi (right) have sugar instead of corn syrup, as does Pepsi Natural.

Crush Cup for Danimals allows kids to eat straight from the package.

A Dutch company is marketing a sauce package that has everything needed to keep it warm over a flame-including the flame.

Kellogg Co. is conducting an ambitious test market of its entire ready-to-eat (RTE) cereal line, putting them into squatter boxes that hold the same amount of product but take up less space.

A new carbonated soft drink, sold in France under the Yoplait Yop brand, features a printed aluminum bottle with a pull-ring metal closure.

Feminine design enhances candy bar’s appeal to women.

Packaging for boneless, skinless chicken breasts uses transparency to reinforce the product’s “all-natural” cachet.