Brand Packaging

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DuPont Packaging has assembled a panel of packaging experts representing multiple markets around the world to identify the DuPont Awards for Packaging Innovation winners. 

A recent survey reveals 60% of consumers find new experiences more exciting than new products, and are starting to seek products offering more than mere functionality.

Fresnels Inc. investigated the efficacy of these optical effects as attention grabbers and confirmed the validity of the so-called 6-3-1 framework.

The smart packaging design concept combines E Ink’s low power, high contrast paper-like display technology with TEXEN’s packaging expertise to create customizable packaging displays.

The new design, by CROWN Brazil, will be used for Coke Zero, Coke Life, Coca-Cola, Fanta, Grape Fanta, Sprite and Guaraná Kuat.

Adhering to a development map ensures success in package design and manufacture. 

The Design Guide helps businesses get started with circular innovation.

Packaging  must protect the product on every level to ensure a positive consumer experience and build brand loyalty. 

In recognition of its cutting-edge and sustainable packaging solutions in categories including electronics, transit and food and drink, Smurfit Kappa has won five 2017 WorldStar Awards.