Brand Packaging

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Companies such as P&G and Nestle have embraced collaboration and reaped its benefits. Tetra Pak U.S. and Canada CEO Carmen Becker shares relevant insights and actionable strategies on how to do the same at your brand.

PAC judges recognized TricorBraun for its Prestone Stop Leak Product Line packaging in the Package Innovation category, its P28 Peanut Butter packaging in the Food & Beverage Brand Revitalization category, and its SmartMouth Mouthwash packaging in the non-Food Brand Revitalization category.

The brand wanted the packaging to dazzle with a thousand lights and reproduce the depth and transparency of the glass as if it were the real stone.

Bottled at 93 proof and available in a 750ml bottle with a commemorative tube, Yellowstone Select is crafted using hand-selected barrels of 4-year and 7-year Kentucky Straight Bourbon.

Previously sold exclusively in glass bottles, the company recently expanded its packaging to include Rexam’s 12oz cans for its top selling flavors — Blood Orange Tangerine and Hibiscus Saison.  

Food and beverage company professionals want to have their packaging recycled for many reasons.

The brand needed an eye-catching label for its newly designed custom glass bottle.

The Christmas packaging for Cadbury’s Mini Rolls is a festive hit, and the brand's introduction to the growing gift market is a success.