Brand Packaging - Articles - Page 184

Design North High-Fives Smithfield Foods for Impressive 2015

Company's brand portfolio cashes in with 7% growth.

April 11, 2016

Design North congratulates Smithfield Foods for outstanding performance in 2015 and is pleased and proud to represent Smithfield’s Packaged and Fresh Pork brands in the area of packaging design.

Eco-Friendly Gift Cards Help Brands Stand Out at Retail

The popular sustainable gift card option now comes in a broader range of thicknesses.

April 11, 2016

Monadnock Paper Mills Inc., a family-owned manufacturer of high-performance specialty papers for the technical, packaging and printing markets, recently announced its Envi Card

America: Where Consumption is King

To make a difference in product quality and brand purpose, refocus why you got into packaging, design and branding.

Laura Zielinski

April 11, 2016

I’m very bothered by mindless consumption and the over-massing of possessions, a major problem in America. If you’ve watched “The True Cost” or seen young adults’ haul videos on YouTube, I would think you too are in the same boat.

ACTEGA North America Introduces New UV Coating: MotionCoat

New UV coating brings evolution to printing and packaging industries.

April 11, 2016

MotionCoat™ is a patent pending UV coating system that when used in conjunction with vector based artwork creates an amazing motion-like image.

It's Time for Brands to Go Back to the Drawing Board

Design is failing, creating waste. Revisit and revise your strategy for a successful, sustainable brand.

Laura Zielinski

April 11, 2016

The CPG industry has been failing in the design strategy behind products and packaging, and it’s not having a good effect on customers, brands or the environment.

New Packaging a Two-Edged Sword for Knife Company

The packaging team at Microtech Knives worked with Document Security Systems to launch a new technology to help combat counterfeiters.

Mike Buell

April 11, 2016

Most companies involved in consumer goods manufacturing face issues with counterfeit products in the marketplace. Of course, every fraudulent product sold negatively impacts the manufacturer’s bottom line, but often, the real damage is unseen: long-term injury to the brand from substandard product in the supply chain.

Inland's Acquisition of Valley Label Finalized

Acquisition marks company's second flexographic printing company purchase.

April 6, 2016

The purchase of Valley Label is motivated by growth in the flexible packaging market, in addition to expanding Inland's shrink and roll-fed label capabilities.

Constantia Flexibles Gives Savanna Cider a Fresh Look

Company tasked with converting to pressure sensitive label while preserving tactility

April 6, 2016

Constantia Flexibles was tasked with converting the bottle decoration from ACL to a pressure sensitive label, while maintaining the same level of tactility.

Why Sustainability Matters for Brands and How Cartons Can Help

Carla Fantoni

April 4, 2016

While packaging is certainly not a new way to communicate a brand’s attributes, companies are realizing the value behind using it to immediately display their commitment to sustainability.