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Home » Topics » Brand Packaging

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scent

How Brands Benefit From Scent Marketing

Leanna Serras
December 17, 2018

Brands can use smell to reinforce its image and form unique and power connections with consumers while boosting sales.


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strat

Great Northern StrataGraph Wins Four Excellence Awards for Innovative Paperboard Packaging

December 14, 2018

From concept to performance, the very best paperboard packages from across North America are judged during the North American Paperboard Packaging Competition. Great Northern StrataGraph, an innovative leader in engineered solutions for retail packaging, received four Excellence Awards in the general category.


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YSL

Cosfibel Creates Dramatic Packaging for YSL Fragrance

December 14, 2018

For the 2018 holiday season, Yves Saint Laurent wished to present its Mon Paris fragrance in a gift box with the same shape as its iconic bottle. To create this daring shape, Cosfibel used an innovative construction technique for an original and elegant unboxing moment.


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berry

Berry Joins the Amazon Packaging Support and Supplier Network (APASS)

December 13, 2018

Berry is now an official provider of design and development services to vendors, sellers or manufacturers for packaging that is in compliance with Amazon’s guidelines and certification test methods. The APASS program was designed by Amazon to help support vendors, sellers and manufacturers to obtain certification of their products as Frustration Free Packaging (FFP), Ships-in-Own-Container (SIOC) or Prep-Free Packaging (PFP).


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Esko Launches Expanded Software Platform

December 10, 2018

Esko (www.esko.com) has unveiled the latest update to the Esko Software Platform. This newest release delivers a host of platform-wide updates and continues Esko's ongoing commitment to regularly and consistently enhancing the solutions portfolio customers rely on.


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tea

Metsä Board Uses Storytelling to Promote T2 Christmas Tea Range

December 10, 2018

Following the success of the T2 2016 and 2017 Christmas tea ranges, Metsä Board, the producer of premium fresh fiber paperboards, has once again helped develop packaging for the T2 2018 Christmas gifting range.


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miller

Holiday Cheer & Beer: Miller Lite Brings the Heat to Sweater Weather with 2018 Seasonal Knitwear Collection

December 10, 2018

For the second year in a row, Miller Lite has partnered with Chicago-based, strategic brand design agency Soulsight to introduce a holiday knitwear program that infuses fun and good cheer into dressing for the holiday season.


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slice

A Healthier Version of Slice Soda is Back

December 10, 2018

Chicago-based entrepreneur, Mark Thomann is planning to resurrect Slice this year, this time with a healthy twist: The new version will be low sugar, low calorie and flavored with fruit juice.


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austin

Constellation Pours $100M into Female-Led Alcohol Brands

December 10, 2018

Constellation Brands, a leading beverage alcohol company, announced today that Constellation Brands Ventures (CBV), the company's corporate venture capital group, intends to invest $100 million in female-founded or female-led businesses in the beverage alcohol space and adjacent categories by 2028 through a new program, Focus on Female Founders.


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Sushi Take Away

Better With Less Finalists And Winners Share Insights & Inspiration

December 7, 2018
The inaugural Better With Less Design Challenge was created to find new environmentally friendly and functional packaging solutions for some of the world’s most frequently used and fastest growing types of consumer packages.
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