The exclusive holiday-themed gift pack will include BACARDÍ Reserva Ocho and a limited-edition holiday sweater.
BACARDÍ Reserva Ocho was inspired by an old family recipe from 1862, is aged for a minimum of eight years and has tasting notes of dried fruits, spices and oaky vanilla. Also included in the curated box is a cocktail-themed holiday sweater, which serves the dual purpose of being cheeky and comfortable, complete with a bright red color, and a pattern consisting of bats, cocktail glasses, palm trees, and, of course, the signature BACARDÍ logo.
"For this year's holiday entertaining season, we want to make it as enjoyable and convenient as possible for fans to create quality cocktails at home while spending time with their loved ones, so creating this holiday gift set as a one-stop-shop by way of our partners at Speakeasy Co. comes at the perfect time," said Katie Kirkpatrick, VP of Digital Commerce, BACARDÍ. "We are thrilled to expand this partnership in the months ahead as we continue to adapt to the needs of modern consumers. Speakeasy Co. has a unique vision focused on centralized fulfillment and offering a differentiated experience than what is available in traditional brick and mortar."
Speakeasy Co., the company that has made it simple for alcohol brands to sell direct-to-consumer through their website, has grown at a rapid pace and only continues to do so, with well-known brands such as BACARDÍ quickly adopting their platform.
"To be able to partner with such a well-respected and globally-recognized leader in the spirits sector has been a dream come true," says Michael Bowen, Co-Founder and COO of Speakeasy Co. "We see a long and fruitful partnership ahead with BACARDI and are thrilled to have kicked off with something so creative and fun," adds Josh Jacobs, Co-Founder and CEO. "At the end of the day, it's going to take high-powered partnerships like this to maximize the consumer experience and drive the industry into the digital era."
The BACARDÍ x Speakeasy Co. holiday pack is priced at $83.99.